Social Media Executive
Airpay Payment Services Pvt. Ltd. (company site, opens in a new tab)4–5 yrsChandigarhOn-siteDirect career pageEst. 6–10 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Own monthly social calendars and end-to-end content delivery across Instagram, LinkedIn, YouTube, Facebook and other platforms for both brands.
- Drive organic growth and paid campaigns; track reach, engagement, follower growth and conversions, and deliver performance reports with recommendations.
- Oversee community management, influencer collaborations and reactive trend-based content, coordinating with design, copy, PR and sales teams.
Minimum Requirements
- Work Experience Required: 4–5 years of hands-on social media marketing experience.
- Bachelor’s degree in Marketing, English, Communications or a related field.
- Demonstrated ability to grow social handles organically and run paid campaigns with measurable results; working knowledge of Meta Ads Manager, LinkedIn Campaign Manager and social analytics or scheduling tools.
- Work from office in Chandigarh; strong short-form video capability and ability to write in English and Hinglish are required.
Ideal Candidate Profile
- A social media marketer with relevant fintech, BFSI or consumer-tech experience; fintech/BFSI experience is described as good to have, not mandatory.
- Someone who can quickly turn trends and cultural moments into on-brand short-form content, then assess its performance using platform data.
- Experience with brand launches or new-to-market products would be an advantage.