CRM & E-Mail Marketing Manager
Jobgether (company site, opens in a new tab)2+ yrsRemoteDirect career pageEst. 10–18 LPA
Posted 18h ago
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Job description
Structured overview of role & requirements
About This Role
- Own the email marketing channel, from Klaviyo campaign planning and copywriting to execution and performance optimization.
- Build and improve lifecycle automations—including welcome, abandoned-cart, post-purchase, win-back, and sunset flows—to lift engagement, retention, and conversions.
- Grow subscription revenue through targeted subscriber campaigns; manage the campaign calendar and external agency deliverables.
Minimum Requirements
- Work Experience Required: At least 2 years in a CRM Manager or email marketing role.
- Strong practical experience using Klaviyo for campaigns, automations, and flow optimization.
- Fluent German, including the ability to write natural marketing communications.
- Role is based in India; work arrangement is 100% remote.
Ideal Candidate Profile
- Has e-commerce experience, ideally in supplements, wellness, or healthcare.
- Understands customer lifecycle marketing, retention, and subscription-based business models.
- Can independently write conversion-focused email content and manage campaign execution alongside an external agency.