Paid Social Media Executive
DataBeat (company site, opens in a new tab)1–2 yrsHyderabadOn-siteDirect career pageEst. 3–5 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Plan, launch, and fully own paid campaigns across Meta, LinkedIn, and Google Ads until targets (leads, sales, traffic, awareness) are met.
- Manage end-to-end campaign activities including setup, audience strategy, conversion tracking implementation, daily optimization, budget management, and problem resolution.
- Prepare and present weekly/monthly performance reports with insights, coordinate with sales/client teams on lead quality, and stay updated on platform and industry trends.
Minimum Requirements
- 1-2 years hands-on experience managing paid campaigns on at least one platform: Meta, LinkedIn, or Google Ads.
- Proven experience handling campaigns end-to-end: setup, optimization, and reporting.
- Working knowledge of ad budgets, bidding, audience targeting, and conversion tracking tools (Meta Pixel, LinkedIn Insight Tag, Google Tag Manager).
- Strong analytical skills with proficiency in Excel/Google Sheets and platform dashboards.
Ideal Candidate Profile
- Experienced in managing B2B lead generation campaigns, especially on LinkedIn, indicating strategic audience targeting skills.
- Comfortable working with multiple platforms and integrating tracking tools like Google Analytics 4 and CRM systems.
- Familiarity with agency environment or handling multiple accounts/industries, showing ability to balance diverse client needs while maintaining compliance with InfoSec standards.