Content & Copywriter – B2B Tech Marketing
Blufig Digital Private Limited2–8 yrsBengaluruOn-siteDirect career pageEst. 5–12 LPA
Posted 2d ago
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Job description
Structured overview of role & requirements
About This Role
- Manage end-to-end creation and delivery of content and copy across multiple B2B tech client accounts including blogs, website content, email campaigns, and social media.
- Translate complex B2B technology products/services into clear, engaging messaging tailored to various formats and buyer journey stages.
- Use AI writing tools to support content research, drafting, editing, and optimization while maintaining quality and brand voice consistency.
Minimum Requirements
- 2–8 years of experience in content writing, copywriting, or both with demonstrated hands-on experience in long-form content and short-form conversion copywriting.
- Strong portfolio showcasing varied B2B marketing content such as blogs, landing pages, emails, case studies, and ad copy.
- Proven ability to simplify complex technical concepts into clear, audience-focused messaging.
- Practical experience with AI writing tools and language models for content ideation, drafting, and editing.
Ideal Candidate Profile
- Experienced working in fast-paced B2B technology or digital marketing agency environment handling multiple client accounts and deadlines.
- Ability to craft strategic content aligned with client marketing goals, audience personas, and brand positioning.
- Comfortable collaborating cross-functionally and managing client feedback cycles while maintaining high editorial standards.