Digital Marketing Executive
Capita (company site, opens in a new tab)2+ yrsChennaiOn-siteDirect career pageEst. 3–6 LPA
Posted 2d ago
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Job description
Structured overview of role & requirements
About This Role
- Develop and execute digital marketing and e-commerce plans aligned with business objectives and brand guidelines.
- Manage digital platforms including hotel websites, social media presence, CRM, email marketing, and online guest reviews to support brand promotion and customer engagement.
- Coordinate and monitor digital campaigns across SEO, SEM, PPC, social media, and video content creation to optimize performance and ROI.
Minimum Requirements
- Bachelor’s degree in Marketing, Digital Marketing, Business, or related discipline.
- Minimum 2 years of experience in Digital Marketing or E-commerce, preferably in Hospitality or Retail.
- Strong understanding of digital marketing strategies, channels, and best practices.
- Proficient in English communication, MS Excel, and PowerPoint.
Ideal Candidate Profile
- Experience with coordinating agencies and managing content creation and digital campaigns.
- Ability to monitor campaign performance, optimize spend, and improve ROI.
- Familiarity with hospitality or retail domain digital marketing nuances.