Brand Consultant (Brand Building, Digital, E-commerce & Activations)
Oliver Wyman (company site, opens in a new tab)2–4 yrsMumbaiOn-siteDirect career pageEst. 10–18 LPA
Posted 2d ago
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Job description
Structured overview of role & requirements
About This Role
- Translate brand strategy into high-quality execution across social media, influencer marketing, e-commerce, retail, and on-ground activations.
- Lead content development, deployment, and optimisation for social and influencer campaigns, ensuring brand consistency across all touchpoints.
- Manage launch readiness including media, influencer, e-commerce and retail assets; plan and execute launch events, sampling initiatives, and consumer experiences.
Minimum Requirements
- MBA or postgraduate degree from a premier institute.
- 2–4 years experience in brand management, marketing, media, digital, e-commerce, or category development; beauty, personal care or FMCG preferred.
- Hands-on experience with digital and influencer marketing, e-commerce execution, launches, events, or consumer activations.
- Strong skills in project management, stakeholder coordination, analytical ability including Excel and budgeting.
Ideal Candidate Profile
- Experience working with leading beauty or FMCG brands, comfortable managing multi-channel marketing campaigns.
- Able to coordinate cross-functional teams and external agencies with ownership and proactive risk management.
- Data-driven decision maker who tracks marketing performance and links activities to business outcomes.