Program Manager, Influencer Marketing
Atlys (company site, opens in a new tab)4–7 yrsDelhi NCROn-siteDirect career pageEst. 12–20 LPA
Posted 16h ago
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Job description
Structured overview of role & requirements
About This Role
- Own and scale the end-to-end influencer marketing program including influencer identification, onboarding, campaign strategy, partnership negotiation, and content production.
- Manage budgets, track performance metrics (reach, engagement, CAC, etc.), and ensure measurable business impact from campaigns.
- Build scalable processes and networks of creators, agencies, and partners while collaborating cross-functionally and leading a growing team or pod.
Minimum Requirements
- 4-7 years of experience in influencer marketing, creator marketing, partnerships or digital marketing.
- Hands-on experience managing influencer campaigns across multiple platforms and creator categories.
- Experience managing creator budgets, partnerships, and agency relationships with commercial and negotiation skills.
- Work Experience Required: 4-7 years in relevant roles as stated above.
Ideal Candidate Profile
- Proven ability to build and manage high-volume influencer campaigns with scalable creator partnership processes.
- Data-driven with strong analytical skills in campaign performance, ROI, CAC, and conversion metrics.
- Comfortable balancing strategic planning, stakeholder management, and hands-on execution in a fast-paced startup environment.