Marketing & Communications Manager, Motion Services
ABB (company site, opens in a new tab)5–9 yrsBengaluruOn-siteDirect career pageEst. 12–22 LPA
Posted 19h ago
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Job description
Structured overview of role & requirements
About This Role
- Develop and implement marketing communication strategies aligned with global and local standards to support sales and achieve business objectives in Motion Services.
- Adapt and execute promotional activities and digital communication plans including events, campaigns, and media to enhance brand visibility and stimulate lead generation.
- Manage marketing platforms ensuring data integrity and coordinate campaign activations, demand generation, and product launches tailored for the local market.
Minimum Requirements
- 5 to 9 years of work experience in B2B, manufacturing, Electrical, Electronic or Allied industries.
- Postgraduate degree preferred in communications, marketing, branding, or mass communication.
- Experience in digital communications, campaign management, and knowledge of digital marketing automation.
- Excellent English communication skills, both verbal and written, with strong writing, editing, and proofreading abilities.
Ideal Candidate Profile
- Proven experience working with both local and global stakeholders to align marketing communications with overall business goals.
- Strategic thinker with project management skills capable of handling multiple projects simultaneously in a technical or industrial environment.
- Demonstrated ability to adapt global campaigns to local markets with a focus on driving demand generation and brand consistency.