Senior Associate, Product Marketing
Razorpay (company site, opens in a new tab)1–2 yrsBengaluruOn-siteDirect career pageEst. 6–12 LPA
Posted 4h ago
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Job description
Structured overview of role & requirements
About This Role
- Develop and execute go-to-market plans for product launches, including customer insights, messaging, launch campaigns, and sales enablement.
- Translate complex product capabilities into clear, compelling customer benefits across various marketing assets and execute marketing initiatives to drive product adoption.
- Utilize AI to enhance research, content creation, automation, and workflows, and collaborate with creative teams to produce engaging launch materials.
Minimum Requirements
- 1–2 years of experience in product marketing or marketing.
- Graduate degree or MBA from a Tier 1 College.
- Location: Bengaluru.
- Work Experience Required: 1–2 years in product marketing or marketing.
Ideal Candidate Profile
- Comfortable integrating AI into marketing tasks including research, analysis, content creation, and process automation.
- Experience collaborating closely with product, sales, design, growth, and creative teams to execute cross-functional marketing efforts.
- Strong eye for creative craft that enhances product launches and drives customer engagement.