Expert, AI Content - Omnichannel
Opella Healthcare Group (company site, opens in a new tab)8–10 yrsHyderabadOn-siteDirect career pageEst. 14–22 LPA
Posted 5h ago
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Job description
Structured overview of role & requirements
About This Role
- Own end-to-end omnichannel content creation, repurposing, localization, and deployment processes for multiple franchises or therapeutic areas.
- Use AI-driven insights (GenAI, SEO, GEO) and campaign analytics to improve content quality, engagement, and compliance with medical, legal, and regulatory standards.
- Coach content specialists, collaborate with stakeholders, and support strategic content operations to drive best-in-class customer experience and scale marketing content production.
Minimum Requirements
- 8-10 years of content creation experience in medico-marketing, medical, commercial, or omnichannel domains within pharmaceutical, healthcare, or digital platforms.
- Advanced degree in life sciences, pharmacy, or related discipline.
- Expertise in medico-marketing content development, omnichannel campaigns, GenAI content frameworks, SEO/GEO optimization, and content tagging/digital asset management.
- Location: Hyderabad, India; travel as required by business needs; Work Experience Required: 8-10 years.
Ideal Candidate Profile
- Experienced in strategic and operational content management within pharmaceutical or healthcare sectors, with focus on omnichannel marketing.
- Capable of managing cross-functional teams and multiple projects while ensuring regulatory compliance and scientific accuracy.
- Demonstrates advanced digital literacy including GenAI prompting, SEO/GEO techniques, and content personalization aligned with customer journey and brand guidelines.