Manager - Brand
Godrej Properties (company site, opens in a new tab)6–8 yrsMumbaiOn-siteDirect career pageEst. 12–22 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Own overall brand strategy and customer insighting across multiple geographies including budget management.
- Lead brand communication and creative development for digital lending portfolio, managing 360-degree campaigns including digital videos, content, social media, and product communication.
- Plan and execute data-driven marketing programs and BTL activities through regional leads to maximize marketing ROI.
Minimum Requirements
- 5-8 years of work experience in Brand Management within Digital Products, Fintech, Consumer Tech, or Financial Services.
- Strong expertise in brand communication, creative development, social media, and video content.
- Experience working with digital assets, agencies, and cross-functional teams.
- Preferred experience in digital lending, BFSI, or high-growth digital consumer brands.
Ideal Candidate Profile
- Proven ability to strategize and implement integrated marketing and brand campaigns with measurable impact.
- Strong creative judgment combined with sharp communication and storytelling capabilities tailored to digital consumer brands.
- Experience managing cross-regional marketing programs and coordinating with agencies and performance marketing teams to unify brand messaging.