Manager -Performance Marketing
Godrej Properties (company site, opens in a new tab)4–6 yrsMumbaiOn-siteDirect career pageEst. 10–18 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Lead performance marketing strategy for e-commerce channels across core and new product categories.
- Manage and mentor a team of in-house specialists and agency partners to drive marketing interventions on key platforms.
- Own and deploy visibility budgets (search and display) with responsibility for defining KPIs like RoAS, CAC, CVR, SOV, and CPO, including building spend allocation and experimentation frameworks.
Minimum Requirements
- Graduate/Postgraduate from a recognized, reputable institute.
- 4-6 years of work experience in performance marketing.
- Prior on-platform performance marketing experience specifically within FMCG or DTC brand setups.
- Work Experience Required: 4-6 years.
Ideal Candidate Profile
- Experienced in scaling brands from scratch in e-commerce focused FMCG or DTC environments.
- Data-driven with strong analytical and strategic thinking abilities to measure and optimize marketing outcomes.
- Skilled collaborator familiar with aligning marketing strategies across shopper marketing, brand, and media teams while working in complex, cross-functional settings.