Performance Marketing Executive
SPG Techsoft (company site, opens in a new tab)MumbaiOn-siteDirect career pageEst. 4.2–6 LPA
Posted 22h ago
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Job description
Structured overview of role & requirements
About This Role
- Plan, execute, and optimize paid digital campaigns across Google Ads, Meta, LinkedIn Ads, and other platforms.
- Optimize campaigns to improve leads, conversions, return on ad spend (ROAS), and customer acquisition cost (CAC).
- Manage campaign budgets, collaborate with creative/content teams, and track campaign performance using Google Analytics, GA4, Tag Manager, and pixels.
Minimum Requirements
- Proven experience in Performance Marketing or Paid Media.
- Hands-on expertise with Google Ads and Meta Ads Manager.
- Experience with e-commerce or lead generation campaigns.
- Proficiency in Google Analytics, Tag Manager, and Excel.
Ideal Candidate Profile
- Analytical and ROI-focused marketer skilled in scaling leads, sales, and conversions through data-driven strategies.
- Experienced in managing multi-platform paid campaigns with strong conversion tracking and attribution knowledge.
- Capable of identifying growth opportunities and efficiently managing campaign budgets for maximum ROI.