Brand Manager
Headstrong HR Consulting5+ yrsMumbaiOn-siteDirect career pageEst. 10–18 LPA
Posted 13h ago
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Job description
Structured overview of role & requirements
About This Role
- Lead brand strategy and integrated marketing for real estate projects, focusing on brand visibility and project launches.
- Drive ATL, BTL, digital, events, and activation campaigns across key markets managing agencies and budgets.
- Monitor market trends and campaign performance, presenting insights to senior management, and mentor the brand marketing team.
Minimum Requirements
- 5+ years experience in Brand Marketing, Integrated Marketing, or Marketing Communications, preferably in Real Estate or consumer-facing industries.
- Experience managing ATL, BTL, OOH campaigns, media planning, and project launches.
- Proven experience handling agencies, budget management, and executing large-scale campaigns.
- Work Experience Required: 5+ years
Ideal Candidate Profile
- Experienced in developing end-to-end marketing strategies for real estate or similar consumer-facing sectors.
- Skilled in multi-channel campaign execution including ATL, BTL, digital, and events with agency coordination.
- Capable of strategic brand positioning, stakeholder communication, and leading a marketing team in a complex environment.