Senior Product Manager I (Adtech)
Nielsen (company site, opens in a new tab)6+ yrsBengaluruHybridDirect career pageEst. 20–35 LPA
Posted 3h ago
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Job description
Structured overview of role & requirements
About This Role
- Own product strategy and roadmap for cross-platform television audience measurement covering national and local markets across linear broadcast, cable, and streaming.
- Translate customer, market, and regulatory needs into product requirements, success metrics, and prioritized investments while partnering with cross-functional teams to deliver scalable measurement products.
- Lead discovery with clients and stakeholders to identify unmet needs, define operating models and quality standards, and communicate product vision and outcomes to executive stakeholders.
Minimum Requirements
- 6+ years of experience in product management or related fields such as media measurement, audience analytics, advertising technology, or streaming.
- Strong understanding of television and video ecosystems including broadcast, cable, streaming, connected TV, local markets, ad-supported programming, and media buying.
- Familiarity with audience measurement concepts like ratings, share, reach, frequency, impressions, demographics, viewing duration, co-viewing, time shifting, and cross-platform duplication.
- Work Experience Required: 6+ years in relevant domain.
Ideal Candidate Profile
- Experienced in managing data-intensive products from strategy through delivery and continuous improvement within media measurement or adtech sectors.
- Skilled at balancing methodological rigor, customer value, operational feasibility, and commercial priorities in product decision making.
- Proficient at influencing cross-functional teams and stakeholders in matrixed environments and communicating complex concepts to both technical and non-technical audiences.