Performance Ad Scriptwriter (US Market)
Emergent BioSolutions (company site, opens in a new tab)2–6 yrsBengaluruOn-siteDirect career pageEst. 10–18 LPA
Posted 3h ago
Reach people at Emergent BioSolutions
People at this company you can reach
Log in to see who works here
Create a free account or log in to see the people at Emergent BioSolutions you could write to:
- Recruiters & HR
- People in this function
- Work addresses
Your match
Against your primary resume
Log in to see your match score
Create a free account or log in to unlock your CV match score across:
- Role fit
- Experience
- Industry relevance
Protocol Intelligence
How competitive this role is
Competition
Background fit
Strictness
Log in to see why each signal reads the way it does.
Job description
Structured overview of role & requirements
About This Role
- Write 30 to 60 second video scripts for performance ads targeting US audiences across Meta, YouTube, TikTok, and other paid channels.
- Create complete scripts including character, setting, dialogue, voiceover, on-screen text, and shot directions that enable video teams to produce ads without revisions.
- Use performance data (hook rate, CTR, CPA, ROAS) to test and refine multiple angles and concepts to continuously improve ad effectiveness.
Minimum Requirements
- 2 to 6 years of experience writing performance or direct-response ad scripts and copy.
- Demonstrated experience writing for the US market, with understanding of American tone, slang, and audience psychology.
- Portfolio of video ad scripts or finished ads written by the candidate.
- Work Experience Required: 2 to 6 years. Notice period: Not explicitly mentioned in the JD.
Ideal Candidate Profile
- Strong structured thinking able to explain why scripts work, enabling effective communication and iteration.
- Proven ability to generate diverse creative angles for the same product to prevent creative fatigue.
- Experience working at speed and volume in a fast-moving startup environment and handling end-to-end copywriting independently.