Digital Marketing Campaign Manager- Gurgaon
ERM (company site, opens in a new tab)8+ yrsDelhi NCROn-siteDirect career pageEst. 20–35 LPA
Posted 13h ago
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Job description
Structured overview of role & requirements
About This Role
- Lead and manage a team of 3 digital marketing specialists to design, execute, and optimize multi-channel marketing campaigns across website, email, social media, paid media, and search channels.
- Drive campaign performance to meet KPIs including brand awareness, engagement, and commercial lead generation that impacts revenue.
- Establish and maintain standardized marketing processes and fully leverage marketing tools like Salesforce, Pardot, GA4, Google Ads, and analytics platforms for data-driven campaign management.
Minimum Requirements
- Minimum 8 years of B2B digital marketing experience with at least 3 years in a managerial or team lead role.
- Proven experience managing high-performing brand and lead generation campaigns.
- Strong proficiency with Pardot (Marketing Cloud Account Engagement), Salesforce, Google Analytics 4, Google Ads, Looker Studio, and Power BI.
- Work Experience Required: 8+ years in B2B digital marketing including managerial experience.
Ideal Candidate Profile
- Experienced in managing multi-touchpoint digital campaigns with a strong focus on data analytics to optimize campaign trajectory and commercial outcomes.
- Comfortable leading a small team and driving operational excellence including process standardization and performance management.
- Experience in consulting firm marketing environments or similar complex B2B service sectors is preferred but not mandatory.