Manager/ Assistant Manager - Bancassurance Marketing
Bandhan Life Insurance Company Limited (company site, opens in a new tab)3–5 yrsMumbaiOn-siteDirect career pageEst. 6–10 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Own BTL sales activation and marketing by managing daily interactions with Baca branch stakeholders and defining clear objectives.
- Plan, conduct, and measure impact of rewards and recognition events and marketing campaigns including ROI and KPIs.
- Collaborate across departments and manage local agencies to execute marketing strategies and drive business growth and brand consideration.
Minimum Requirements
- 3-5 years of work experience in marketing or related field.
- MBA in Marketing is mandatory.
- Work location is remote but must be based out of Kolkata.
- Excellent communication skills required for coordination with multiple stakeholders.
Ideal Candidate Profile
- Experienced in channel or below-the-line marketing with a focus on sales activation and stakeholder management.
- Capability to translate consumer insights into actionable regional marketing plans and go-to-market strategies.
- Proven ability to collaborate cross-functionally and manage external agencies for marketing communication delivery.