Marketing Manager
Weekday AI (company site, opens in a new tab)6–9 yrsMumbaiOn-siteDirect career pageEst. 20–25 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Lead the development and execution of comprehensive brand strategies to strengthen brand positioning and drive business growth.
- Plan, manage, and optimize integrated marketing campaigns across digital, traditional, and experiential channels to increase brand awareness and customer engagement.
- Manage marketing budgets, establish KPIs, analyze campaign performance, and collaborate cross-functionally to ensure alignment with business objectives.
Minimum Requirements
- 6+ years of relevant marketing and brand management experience (preferably 6–9 years).
- Location: Mumbai, Maharashtra, India; Full-time role.
- Strong expertise in brand management, marketing strategy, campaign execution, consumer behavior analysis, and budget management.
- Bachelor’s or Master’s degree in Marketing, Business Administration, Communications, or a related field preferred.
Ideal Candidate Profile
- Experienced in managing integrated marketing campaigns with measurable business outcomes and strong analytical capability in marketing data and KPI monitoring.
- Familiarity with luxury, premium, lifestyle, fashion, hospitality, beauty, or high-end consumer brands, understanding aspirational positioning and premium customer segments.
- Able to lead cross-functional teams and external agencies effectively to deliver consistent brand messaging and high-quality marketing initiatives.