Digital Marketing Manager
BHS Solutions GmbH (company site, opens in a new tab)2–4 yrsChandigarhOn-siteDirect career pageEst. 4–8 LPA
Posted 16h ago
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Job description
Structured overview of role & requirements
About This Role
- Manage and optimize PPC campaigns across Google Ads, Bing, and social platforms including Facebook and Instagram to drive traffic and conversions.
- Create, plan, and optimize Google AdWords campaigns, including conversion tracking and audience management for re-marketing/retargeting.
- Monitor and report on campaign performance using web analytics and Excel to align with company goals and industry trends.
Minimum Requirements
- Bachelor’s Degree in Advertising or Marketing.
- 2-4 years of experience in digital marketing, specifically managing PPC, SEO, Google Ads, and social media advertising campaigns.
- Proficient with Google Tag Manager for setting up conversion tracking across multiple platforms.
- Strong skills in Excel and knowledge of content management systems; effective communication and data-driven analytical skills.
Ideal Candidate Profile
- Experienced in managing integrated digital advertising campaigns with measurable performance impact across multiple platforms.
- Familiar with current PPC and SEO trends and practices; able to translate analytics into actionable insights.
- Comfortable handling technical tools like Google Tag Manager and Excel for detailed campaign reporting and optimization.