Principal Field Marketing Manager (Americas)
iManage (company site, opens in a new tab)8+ yrsRemoteDirect career pageEst. 28–40 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Drive go-to-market strategy for the Americas region, aligning Sales and Marketing to increase revenue and solution adoption.
- Plan and execute Account-Based Marketing and demand generation initiatives targeting key accounts and industry verticals across the Americas.
- Manage regional content, PR, brand visibility, vendor relationships, channel engagement, and marketing performance budget to support business growth.
Minimum Requirements
- 8+ years of experience in field marketing within the B2B SaaS space.
- Proven experience building and executing integrated marketing campaigns for new and existing business.
- Experience partnering with Sales and Business Development teams to grow pipeline and revenue.
- Experience within the LegalTech space is preferred but not strictly required.
Ideal Candidate Profile
- Experienced in managing complex marketing initiatives that require cross-team collaboration and sales alignment for revenue impact.
- Strong analytical skills with ability to measure and report campaign effectiveness focused on qualified sales opportunities.
- Skilled in strategic thinking combined with operational execution to deliver regional marketing success in fast-paced B2B SaaS environments.