Sr Associate - Business Development (Lead Generation)
Softdel Systems (company site, opens in a new tab)2–4 yrsPuneOn-siteDirect career pageEst. 3–6 LPA
Posted 19h ago
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Job description
Structured overview of role & requirements
About This Role
- Identify target accounts and decision-makers to generate qualified leads using LinkedIn Sales Navigator and other outbound channels.
- Conduct outbound prospecting activities including emails, calls, and social selling to set up meetings for the Business Development team.
- Maintain CRM records and track outreach activities, pipeline progress, and lead conversion metrics to support sales and marketing efforts.
Minimum Requirements
- 2 to 4 years of experience in lead generation, inside sales, or business development.
- Any graduate degree required.
- Experience with LinkedIn Sales Navigator, CRM tools, and email outreach platforms.
- Not explicitly mentioned in the JD: Notice period or strict location requirements.
Ideal Candidate Profile
- Experience or interest in Engineering Services, Software Services, IoT, Embedded Systems, Digital Engineering, or Technology Consulting sectors.
- Proven ability to research companies and identify key stakeholders for targeted lead generation in B2B sales environments.
- Experienced in working collaboratively with sales and marketing teams to refine outreach strategies and increase lead conversion.