Media Analyst TPA
Target Corporation (company site, opens in a new tab)4–7 yrsBengaluruOn-siteDirect career pageEst. 12–22 LPA
Posted 15h ago
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Job description
Structured overview of role & requirements
About This Role
- Analyze and optimize on-platform search advertising campaigns to improve performance and deliver measurable marketing outcomes.
- Manage end-to-end campaign execution, liaising with advertisers, internal teams, and agencies to align strategies and priorities.
- Monitor key performance metrics and provide data-driven recommendations and insights to brand partners and internal stakeholders.
Minimum Requirements
- Bachelor’s degree in Marketing, Business, Economics, Analytics, or related technical field.
- 4-7 years of experience in digital marketing with strong focus on search ads and bidding platforms.
- Proficiency in at least one retail media/search platform such as Google Ads, Amazon Ads, Criteo, Walmart Connect, Citrus Ad, Pacvue, or Skai.
- Advanced skills in Microsoft Excel and PowerPoint.
Ideal Candidate Profile
- Experienced in managing search advertising performance and bidding strategies within retail media ecosystems.
- Skilled in collaborating cross-functionally with Sales, Merchandising, Analytics, and Media Strategy teams to drive advertiser growth.
- Capable of delivering data-driven insights and recommendations, coupled with proactive problem-solving and project management skills.