Media Manager
Haleon plc (company site, opens in a new tab)5–8 yrsGurugramOn-siteDirect career pageEst. 12–22 LPA
Posted 15h ago
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Job description
Structured overview of role & requirements
About This Role
- Develop and execute integrated digital media plans for consumer healthcare brands to drive measurable business outcomes focused on ROAS, revenue growth, and media effectiveness.
- Manage end-to-end digital campaigns across Search, Social, Video, Programmatic, Commerce, and Retail Media channels, ensuring optimal budget utilization and performance optimization.
- Lead data-driven reporting, campaign evaluations, test-and-learn programs, and maintain strong agency and platform relationships to improve campaign delivery and innovation in media capabilities.
Minimum Requirements
- Bachelor's Degree in Business, Marketing, Communications, Economics or related field; MBA preferred.
- 5-8 years of digital media campaign management experience for large advertisers in FMCG, Consumer Technology, Mobile, Automotive, Beauty, Personal Care, or Consumer Goods sectors.
- Proficiency in digital media tools including Google Ads, Meta Ads Manager, DV360, Programmatic Buying, Commerce Media, and Retail Media Networks.
- Work Experience Required: 5-8 years managing digital campaigns; Notice Period: Not explicitly mentioned in the JD.
Ideal Candidate Profile
- Experienced digital marketer combining strategic media planning with hands-on performance marketing execution for complex, high-investment brand ecosystems.
- Strong commercial orientation with a focus on data-driven optimization, measurable outcomes, and continuous campaign improvement.
- Proven ability to manage multiple stakeholders including agencies, platforms, brand teams, and commercial partners to deliver business growth.