Sr. ABM Program Manager
Skan AI (company site, opens in a new tab)6+ yrsOn-siteDirect career pageEst. 16–28 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Design and manage 1:1 ABM programs targeting existing enterprise customer accounts to drive expansion pipeline and improve retention.
- Own account planning, program execution, budget management, and performance measurement for ABM at scale.
- Coordinate cross-functional teams including account executives, customer success, marketing, BDRs, and field teams around key accounts.
Minimum Requirements
- 6+ years in B2B marketing with at least 3 years focused on Account-Based Marketing (ABM) in enterprise SaaS or technology.
- Proven experience managing 1:1 ABM programs delivering measurable expansion pipeline.
- Experience in account planning, buying committee mapping, and customer expansion strategies.
- Hands-on experience with HubSpot for account-level execution and campaign tracking.
Ideal Candidate Profile
- Strong operational leader able to manage detailed account-level activities while connecting to strategic expansion goals.
- Experienced in multi-channel ABM tactics including executive outreach, gifting, events, and personalized content.
- Skilled collaborator who orchestrates efforts across sales, marketing, and customer success teams for enterprise accounts.