Ad-Copywriter
AcquireX (company site, opens in a new tab)3+ yrsPuneOn-siteDirect career pageEst. 4–7 LPA
Posted 22h ago
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Job description
Structured overview of role & requirements
About This Role
- Develop and write advertising copy across multiple platforms including Meta, Instagram, Google Search, Pinterest, LinkedIn, and programmatic ads.
- Manage and deliver 4–5 ad campaigns per week, including short-form video scripts and seasonal promotions, ensuring clear creative briefs to designers.
- Review campaign performance metrics (CTR, ROAS, conversion rates) to optimize and improve ad copy effectiveness.
Minimum Requirements
- Minimum 3 years of experience in ad copywriting, specifically with Meta Ads, Google Ads, and social media advertising.
- Proven ability to write platform-specific ad copy including headlines, CTAs, descriptions, and short video scripts.
- Portfolio of ad creatives or live campaigns with performance metrics.
- Location: Viman Nagar, Pune; Full-time, Monday to Friday; Timings: 11 am - 8 pm.
Ideal Candidate Profile
- Experienced in ecommerce brand advertising with capability to handle large product catalogs and develop creative campaign concepts.
- Skilled at coordinating with designers through clear briefs and revisions to meet deadlines and campaign goals.
- Comfortable working with performance marketing metrics and iterating copy based on data insights to improve ad ROI.