Lead, Master Brand Social – YouTube India (via Oliver)
Oliver Wyman (company site, opens in a new tab)9–14 yrsMumbaiOn-siteDirect career pageEst. 25–45 LPA
Posted 2h ago
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Job description
Structured overview of role & requirements
About This Role
- Lead strategy, planning, and execution of YouTube India’s brand and social media projects to drive brand awareness and audience engagement across social platforms.
- Manage and mentor a team of two, oversee agency partners, and ensure operational excellence and on-brief, on-time delivery.
- Leverage expertise in Indian social and influencer landscape to guide content production, influencer management, and measure campaign performance for continuous optimization.
Minimum Requirements
- 9–14 years of professional experience in social media marketing, brand management, or creative agency roles with digital focus.
- Deep knowledge of Indian social media and influencer ecosystem with proven campaign delivery.
- Experience in people management and cross-functional stakeholder influence in fast-paced environments.
- Work Experience Required: 9–14 years
Ideal Candidate Profile
- Experienced leader with strategic and operational expertise specifically in Indian social media and influencer marketing.
- Capable of managing multiple campaigns and complex budgets simultaneously with a data-driven optimization approach.
- Comfortable navigating production workflows and agency collaboration while maintaining brand safety and compliance.