International Growth Marketing Manager
LaunchDarkly (company site, opens in a new tab)8+ yrsBengaluruRemoteDirect career pageEst. 20–35 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Own and execute regional digital marketing strategy and paid campaigns to drive new-logo pipeline growth in EMEA and APJ.
- Collaborate with global marketing and regional sales to adapt and localize campaigns and build region-native digital content and offerings.
- Measure, optimize, and report on digital pipeline performance including leads, conversion, spend, and ROI to leadership.
Minimum Requirements
- 8+ years in digital/growth marketing focused on ABM, paid digital, and demand generation for B2B SaaS in EMEA and APJ.
- Proven ability to own end-to-end digital pipeline growth: strategy, execution, budget management, reporting, and close sales interaction.
- Hands-on experience with paid social, SEM, ABM programs and tools; proficiency with CRM (Salesforce or similar) and marketing automation platforms (Marketo, HubSpot, or similar).
- Experience localizing global campaigns for regional markets; cultural awareness of EMEA and APJ markets.
Ideal Candidate Profile
- Experienced individual contributor comfortable driving autonomous regional digital marketing strategies and execution in multiple international markets (EMEA and APJ).
- Strong operational focus with track record of translating sales input into targeted paid campaigns and pipeline impact.
- Skilled in collaborating across global and regional teams to build tailored, region-specific digital marketing programs and optimize media spend efficiency.