Sr Manager- Category Marketing
Whirlpool Corporation (company site, opens in a new tab)8–10 yrsGurugramOn-siteDirect career pageEst. 20–30 LPA
Posted 1d ago
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Job description
Structured overview of role & requirements
About This Role
- Own end-to-end strategic, financial, and operational management of the assigned product category, driving market share growth, product mix optimization, and go-to-market execution.
- Define and execute annual and 3-year category plans including product roadmaps, demand forecasting, and data-driven growth initiatives based on consumer insights and competitive analysis.
- Lead financial decision making for category projects, manage marketing communications, trade marketing schemes, and frontline sales enablement programs to maximize conversion and market impact.
Minimum Requirements
- MBA/PGDM in Marketing or Strategy from a tier-1 or tier-2 business school.
- 8–10 years of post-MBA experience in Category Management, Product Management, or Brand Marketing.
- Relevant industry experience in Consumer Durables (FMCD), Consumer Electronics, or FMCG sectors.
- Work Experience Required: 8–10 years post-MBA; Notice Period: Not explicitly mentioned in the JD.
Ideal Candidate Profile
- Experienced strategic marketer with proven ability to develop long-term product roadmaps and business plans in consumer durables or related sectors.
- Strong commercial acumen with deep knowledge of P&L management, margin analysis, and pricing strategies.
- Skilled in integrating consumer insights into product innovation and managing cross-functional stakeholders to drive category growth and GTM execution.