Sr. Field Marketing Manager
Skan AI (company site, opens in a new tab)8+ yrsOn-siteDirect career pageEst. 20–32 LPA
Posted 22h ago
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Job description
Structured overview of role & requirements
About This Role
- Own end-to-end strategy, planning, and execution of all marketing events including third-party conferences and ABM-focused experiences.
- Align event programs closely with Sales to drive demand, build executive engagement, and support pipeline goals for key accounts.
- Build infrastructure to track event performance, maintain budgets and calendars, and provide ROI reporting with insights for continuous improvement.
Minimum Requirements
- 8+ years of experience in event or field marketing within fast-growing B2B SaaS or tech environments.
- Proficiency in marketing automation and CRM systems, preferably HubSpot.
- Ability to travel up to 20% for events and field execution.
- Work Experience Required: 8+ years in relevant field marketing roles.
Ideal Candidate Profile
- Experienced in scaling high-impact B2B SaaS event marketing programs, from executive roundtables to large conferences.
- Capable of cross-functional collaboration with Sales and marketing leadership to align event strategy with ABM and pipeline targets.
- Detail-oriented and highly organized with a data-driven approach to measuring and optimizing event performance.