Manager, Campaign Operations (L09)
Synchrony (company site, opens in a new tab)4+ yrsHyderabadOn-siteDirect career pageEst. 8–14 LPA
Posted 12h ago
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Job description
Structured overview of role & requirements
About This Role
- Manage and execute omnichannel marketing campaigns with 100% accuracy and timely delivery, adhering to compliance policies.
- Develop and implement process improvements and automation projects within campaign data execution and CRM/CDP integrations.
- Support critical projects like Prescreen, Reissues, Upgrades and collaborate in Agile PODs to optimize campaign operations.
Minimum Requirements
- Bachelor’s degree with 2+ years in Campaign Operations with CRM tools (SAS/CI, Salesforce, Adobe, Unica) OR 4+ years without a degree in same domain.
- At least 2 years of experience in the financial domain with good understanding of financial products.
- Work timing from 5:30 PM to 2:30 AM IST.
- Experience handling CRM tools for campaign management and knowledge of compliance in banking/financial sector.
Ideal Candidate Profile
- Experience working in performance marketing or campaign operations within financial services.
- Proficient in CRM platforms and data integration with CDP and BI tools like Tableau, SAS VA.
- Experienced in process improvement, automation, and executing trigger-based campaigns in a detail-oriented environment.