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Job Description
Structured overview of role & requirementsAbout This Role
Plan and execute targeted Account-Based Marketing (ABM) campaigns to increase brand awareness and demand for COMSOL Multiphysics® software in India.
Manage end-to-end organization and participation in sponsored exhibitions, industry events, and technical webinars, including coordination, execution, lead management, and post-event analysis.
Represent the company at conferences and trade shows to enhance brand visibility and engage relevant audiences, alongside managing CRM and media partner campaigns.
Minimum Requirements
Bachelor's degree in engineering (B.Tech. or equivalent) with a strong technical background is mandatory.
Work Experience Required: Up to 2 years in marketing or related field.
Strong written and verbal communication skills are required.
Location requirement: Bengaluru, India.
Ideal Candidate Profile
Early-career marketing professional with demonstrated ability in ABM campaign planning and event management.
Comfortable working with cross-functional teams including sales, technical specialists, and software developers in a high-tech engineering software environment.
Familiarity with CRM and marketing automation platforms and understanding of lead generation and pipeline management processes.