Lead Analyst - Programmatic Buying

Complete ownership of campaign delivery on the DSP Platform including onboarding, creation, optimization, reporting, and insights generation.

Drive revenue growth through strategizing campaign delivery and collaborating cross-functionally with sales, supply, product, engineering, and marketing teams.

Manage revenue reporting, data analytics, and insights development to optimize supply needs, pricing, and feature improvements for assigned portfolio.

5-6 years of experience in digital native or startup companies with focus on data analysis, revenue management, or programmatic buying.

Strong analytical skills with proficiency in MS Excel and ability to apply key metrics to campaign optimization.

Experience working in cross-functional roles and communicating insights to diverse stakeholders including sales and product teams.

Work Experience Required: 5-6 years; Notice Period: Not explicitly mentioned in the JD.

Experienced in digital programmatic media buying operations with strong revenue and margin growth focus.

Able to manage large data volumes and derive actionable insights for campaign and product optimization.

Skilled in cross-functional collaboration across global and matrix organizations to drive campaign success and product improvements.