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Job Description
Structured overview of role & requirementsAbout This Role
Develop clear messaging, positioning, and value propositions for AppViewX cybersecurity and certificate lifecycle management solutions.
Create and maintain sales enablement content including pitch decks, solution briefs, battlecards, and objection handling guides to support sales at different stages.
Collaborate cross-functionally to support product launches, marketing campaigns, customer success stories, and maintain competitive intelligence.
Minimum Requirements
6 to 8 years of experience with meaningful product marketing responsibilities, preferably in cybersecurity, SaaS, or enterprise technology domains.
Strong understanding of security fundamentals and ability to simplify technical concepts for customers.
Bachelor’s degree in Engineering, Computer Science, Marketing, Business, Communications, or related field; technical degree or engineering background preferred.
Location: Bengaluru, India (hybrid work model).
Ideal Candidate Profile
Experienced product marketer with strong background in cybersecurity or related enterprise software domains, comfortable interfacing with technical and sales teams.
Proven ability to translate customer pain points into messaging and actionable sales enablement content that advances opportunities.
Demonstrated success working cross-functionally in fast-paced environments balancing strategic thinking with hands-on execution.
