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Job Description
Structured overview of role & requirementsAbout This Role
Develop and execute integrated marketing strategies and brand plans to enhance Reebok's brand positioning, consumer engagement, and business growth.
Lead and manage multi-channel marketing campaigns including sports marketing, influencer partnerships, and digital initiatives, ensuring on-time delivery and budget adherence.
Oversee vendor and agency relationships, budget management, and campaign performance measurement to optimize ROI and marketing effectiveness.
Minimum Requirements
Work Experience Required: Not explicitly mentioned in the JD
Location Requirement: India, Karnataka, Bangalore (Yemalur - Block 2)
Mandatory Skills: Brand marketing strategy, campaign execution, agency and vendor management, digital marketing, sports marketing, influencer management, budget handling
Educational Qualification: Not explicitly mentioned in the JD
Ideal Candidate Profile
Experience working in brand marketing with a focus on sports, fitness, or performance-oriented consumer brands.
Demonstrated ability to manage complex, integrated marketing campaigns across online and offline channels with measurable impact on brand metrics.
Proven capability in stakeholder management across internal teams, agencies, influencers, and partners while driving budget efficiency and process adherence.
