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Job Description
Structured overview of role & requirementsAbout This Role
Lead development and execution of strategic marketing plans aligned to organizational objectives, focusing on revenue growth.
Manage and mentor a diverse marketing and communications team to deliver multi-channel campaigns including digital, social media, content, and traditional marketing.
Oversee brand strategy and positioning across all channels; manage marketing budgets and analyze campaign performance to optimize ROI and stakeholder engagement.
Minimum Requirements
8+ years of progressive marketing and communications experience, including at least 3 years in a director-level or equivalent leadership role.
Proven expertise in strategic marketing planning, multi-channel campaign execution, and brand management.
Strong proficiency in digital marketing (social media, SEO/SEM, marketing automation), marketing analytics, CRM platforms, and budget management.
Experience in corporate communication strategies including crisis communication and stakeholder management.
Ideal Candidate Profile
Experienced strategic marketing leader with a record of building and managing high-performing teams in a complex, cross-functional environment.
Proficient in data-driven decision making with strong skills in marketing analytics, ROI analysis, and campaign optimization.
Skilled in aligning marketing initiatives with business goals and managing external relationships to enhance organizational reputation.
