AVP, Analytics – Marketing Measurement Consulting (L11)

Own and analyze marketing campaign performance using central campaign measurement tools to recommend continuation, optimization, or cessation of campaigns impacting ROMI.

Drive adoption of the campaign measurement tool across stakeholders and present campaign insights during business reviews.

Lead analytics projects end-to-end with hands-on data analysis, project management, and mentoring team members.

6+ years analytics/data science experience with degree in quantitative field OR 8+ years relevant experience without degree.

5+ years hands-on SQL/SAS experience with complex/large data, 3+ years hands-on campaign measurement experience, and 3+ years using Tableau.

3+ years project management experience with proven ability to deliver on timelines and define delivery models.

Work timings require availability 6:00 AM to 11:30 AM Eastern Time (US) with flexibility; occasional travel to Hyderabad or regional hubs may be needed.

Experienced in translating complex campaign data into actionable business insights influencing marketing spend effectiveness.

Comfortable working independently and across cross-functional teams including marketing, analytics, and finance in a global/multi-geography environment.

Strong project management skills with ability to deliver end-to-end analytics projects, driving adoption and stakeholder engagement.