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Job Description
Structured overview of role & requirementsAbout This Role
Own digital measurement analytics for Synchrony marketing platforms, including data collection, validation, reporting, and feature performance measurement.
Build and manage dashboards; analyze user behavior and identify digital journey friction points using multiple analytics tools to improve user experience.
Collaborate with onsite stakeholders and cross-functional teams to implement strategic priorities and lead internal analytics initiatives aligned with business goals.
Minimum Requirements
3+ years in relevant analytics domain; specifically 2+ years in Web Analytics using Adobe or Google Analytics.
2+ years experience in Python, SAS or SQL; 2+ years using data visualization tools like Tableau.
Bachelor's or Master's degree in Statistics, Economics, Mathematics, or a quantitative field (distance learning not accepted) or 5-7 years of experience without degree.
Work timings from 2 PM to 11 PM IST with availability overlapping 6 AM to 11:30 AM ET; must be available for periodic in-person meetings at Hyderabad or other regional hubs.
Ideal Candidate Profile
Experienced in digital analytics with a blend of technical skills (Python/SAS/SQL) and proficiency in web analytics platforms sensitive to user journey optimization.
Capable of self-driven, hands-on problem solving with experience working in agile environments and collaborating across global teams.
Strong understanding of financial services industry analytics and ability to translate business needs into technical requirements effectively.
