Social Media Executive

Develop and execute social media strategies to increase brand awareness, engagement, and audience growth across platforms including LinkedIn, Facebook, Instagram, and YouTube.

Manage social media profiles and content calendar, coordinating with designers/content creators to produce engaging posts, campaigns, and multimedia assets.

Track and report on social media performance, engagement, follower growth, and campaign results; monitor community interactions and respond appropriately.

2–3 years of hands-on experience in social media management or related role.

Strong understanding of social media platforms: LinkedIn, Facebook, Instagram, YouTube.

Proven content writing and copywriting skills with attention to detail.

Basic knowledge of social media advertising, campaign metrics, and content creation tools (e.g., Canva, Photoshop) is preferred but not mandatory.

Experienced in managing end-to-end social media strategies and content calendars in a digital marketing environment.

Ability to coordinate creative assets and align messaging with brand voice consistently across multiple platforms.

Data-driven with capability to analyze social media performance metrics and adapt strategies accordingly.