Marketing Data Operations Analyst
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Job Description
Structured overview of role & requirementsAbout This Role
Own segmentation, database management, and data quality frameworks for Zoom's EMEA marketing database.
Analyze audience and database performance metrics to provide actionable insights that drive EMEA marketing strategy.
Ensure compliance with GDPR and internal opt-in requirements while collaborating across Marketing, IT, and Data teams to maintain data accuracy and alignment.
Minimum Requirements
Bachelor's degree in technology, data, business, or equivalent experience.
8+ years experience working with large-scale B2B or B2C marketing databases.
Strong proficiency in SQL and knowledge of CRM (Salesforce), marketing automation (Pardot/Marketing Cloud), CDP (Data Cloud), data warehouses (Snowflake), and BI tools (Tableau).
Work hours aligned with EMEA markets: 12:30 PM to 8:30 PM IST shift.
Ideal Candidate Profile
Experienced in independently owning data projects end-to-end from scoping to completion with stakeholder management.
Ability to translate complex data insights into clear, actionable business recommendations for non-technical marketing stakeholders.
Proactive problem solver who identifies and leads continuous improvement initiatives without waiting for direction.