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Job Description
Structured overview of role & requirementsAbout This Role
Create and optimize SEO-friendly content focused on life insurance, wealth management, and personal finance topics tailored to U.S. audiences.
Translate complex financial concepts into clear, accurate, and consumer-accessible content using search intent and SEO best practices.
Collaborate with SEO, editorial, product, and other teams to produce content that performs well on traditional search engines and AI/LLM-driven platforms.
Minimum Requirements
5+ years of professional content writing experience in digital marketing, SEO, or organic content.
Prior experience writing about finance or financial services, including wealth management, investing, personal finance, fintech, or insurance.
Strong command of written English with proven editing and proofreading skills.
Work Experience Required: 5+ years content writing experience; no explicit mention of notice period or strict location requirement.
Ideal Candidate Profile
Experienced in producing SEO content specifically for U.S. financial services consumers, with strong understanding of SEO, search intent, and content discovery in AI/LLM platforms.
Demonstrated ability to simplify and accurately communicate complex financial concepts for general audiences.
Detail-oriented, capable of researching and verifying financial data, statistics, and claims to ensure content accuracy and trustworthiness.