Digital Marketing Manager
Furtados School of MusicMatch Score
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Job Description
Structured overview of role & requirementsAbout This Role
Lead and execute FSM’s digital marketing strategy across SEO, performance marketing, content, social media, and digital campaigns for B2B and B2C segments.
Own SEO strategy and performance marketing including Google Ads and Meta Ads, managing budgets, timelines, and delivering measurable lead generation and conversion improvements.
Coordinate with internal teams, agencies, and vendors to optimize digital campaigns, track analytics, and drive business growth aligned with enrolment and brand objectives.
Minimum Requirements
5–8+ years of experience in Digital Marketing with strong expertise in SEO and managing digital campaigns.
Hands-on experience with SEO, Google Ads, Meta Ads, social media, lead generation, and digital analytics.
Proven ability to manage significant digital marketing budgets and demonstrate ROI.
Location requirement: Bandra, Mumbai; Notice period: Not explicitly mentioned in the JD.
Ideal Candidate Profile
Experienced in managing both B2B and B2C digital marketing initiatives with measurable success in organic traffic growth, lead quality, and conversion improvements.
Capable of independently managing projects with strong ownership and execution skills while collaborating effectively with agencies and internal stakeholders.
Analytical and data-driven mindset with proficiency in SEO tools (e.g., SEMrush, Ahrefs), Google Analytics, and ability to translate data into actionable marketing insights.