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Job Description
Structured overview of role & requirementsAbout This Role
Develop and implement influencer marketing strategies and campaign plans aligned with brand/client objectives.
Identify, onboard, negotiate contracts, and manage relationships with influencers across platforms like Instagram, YouTube, and emerging short-form video channels.
Track campaign performance against KPIs (reach, engagement, conversions) and prepare post-campaign reports with actionable insights.
Minimum Requirements
Minimum 3 years of hands-on experience in influencer marketing.
Experience managing influencer relationships across Instagram, YouTube, and short-form video platforms.
Strong communication skills for influencer outreach, negotiation, and coordination with internal teams.
Comfortable with data analysis and campaign reporting tools.
Ideal Candidate Profile
Experienced influencer marketing professional with a strong network of creators and agencies on Instagram, YouTube, and short-form platforms.
Operates with high organization and detail orientation to manage multiple campaigns simultaneously.
Data-driven in evaluating influencer campaigns and proposing innovative content formats aligned with evolving market trends.