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Job Description
Structured overview of role & requirementsAbout This Role
Lead and grow a marketing operations team responsible for managing and scaling the Salesforce Marketing Cloud, 6sense, and Salesforce CRM platforms.
Design and maintain scalable marketing operations models, including reusable assets, standards, and automation processes to enable efficient campaign execution.
Own marketing data integrity, platform governance, campaign infrastructure, and lead multi-system strategic projects involving AI and automation integration.
Minimum Requirements
8+ years in marketing operations with leadership or team lead experience.
Deep, hands-on expertise in Salesforce Marketing Cloud and strong 6sense experience.
Working knowledge of Salesforce CRM related to campaigns, lead lifecycle, and attribution.
Willingness to work US Eastern hours for global team collaboration.
Ideal Candidate Profile
Experienced leader comfortable managing cross-functional, global marketing operations teams with ownership of enterprise marketing platforms.
Skilled in building scalable operating models and documented processes enabling broader team execution.
Proficient in integrating AI tools and automation within marketing operations to improve efficiency and data quality.