Growth Marketing Manager

Own and execute the US market growth strategy for Editage's B2C segment, focusing on traffic, funnel performance, and revenue.

Analyze and optimize the full customer funnel including campaigns, email marketing, and new service launches to improve conversions and revenue.

Manage US social media, brand-building initiatives, and coordinate cross-functional teams on go-to-market strategies for new services.

4-5 years of experience in growth or digital marketing with demonstrated ownership of market or product outcomes.

Strong full-funnel marketing understanding (awareness, acquisition, conversion, retention) with data-driven analytical skills.

Hands-on experience in email marketing, campaign planning/execution, social media, and content strategy.

Legal authorization to work in the advertised country (implied US market focus, location flexible but travel to Mumbai possible).

Experienced in EdTech, SaaS, publishing, or research-related industries with familiarity of the US market and audience behavior.

Comfortable working remotely with strong ownership, organization, and independent problem-solving skills.

Skilled at cross-functional collaboration and comfortable managing end-to-end marketing projects including GTM strategies and funnel optimization.