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Job Description
Structured overview of role & requirementsAbout This Role
Lead end-to-end influencer and creator marketing strategies for enterprise clients aligning with brand and business goals.
Manage full campaign cycle including creator discovery, briefing, activation, content review, amplification, and campaign measurement.
Establish governance frameworks and collaborate with multi-market teams, agencies, and internal stakeholders to ensure scalable and compliant influencer programs.
Minimum Requirements
Experience in influencer and creator marketing strategy and campaign management (specific years not explicitly mentioned).
Proficiency with influencer marketing platforms such as CreatorIQ, Tagger, Traackr, or Aspire.
Knowledge of social listening and analytics tools like Brandwatch or Talkwalker.
Work Experience Required: Not explicitly mentioned in the JD.
Ideal Candidate Profile
Experienced in managing multi-market and multi-brand influencer programs with stakeholder and agency leadership.
Strong ability to connect influencer activity with broader social, content, and paid media strategies.
Skilled in building measurement frameworks linking influencer performance to business outcomes and in client-facing, cross-functional leadership roles.