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Job Description
Structured overview of role & requirementsAbout This Role
Own and optimize onboarding and activation funnels to accelerate email feature adoption for agencies and sub-accounts.
Drive product-led growth initiatives including viral mechanics, template sharing, and in-app monetization to increase email usage and expansion.
Establish and maintain a high-velocity A/B testing framework to continuously improve conversion rates and correlate email engagement with customer retention and ARR.
Minimum Requirements
8+ years of Product Management experience focused on Growth, PLG, funnel optimization, or monetization in B2B SaaS platforms.
Proven experience designing and executing A/B and multivariate testing programs with measurable impact.
Strong expertise in product analytics tools such as Mixpanel, Amplitude, Heap; skilled in cohort analysis, funnel tracking, and SQL/data visualization.
Work Experience Required: 8+ years in relevant product management roles.
Ideal Candidate Profile
Experienced in leading cross-functional growth teams in a matrixed organization involving engineering, marketing, design, and analytics.
Highly analytical with a hypothesis-driven, experimentation-first approach to product growth and activation.
Familiarity or prior experience in marketing automation, CRM, or agency-focused SaaS platforms and pricing/packaging optimization preferred but not mandatory.