IN_Manager_SMFC_SFDC_Advisory_Kolkata
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Job Description
Structured overview of role & requirementsAbout This Role
Lead and deliver Salesforce Marketing Cloud (SFMC) implementations, owning end-to-end project delivery including design, configuration, integration, testing, training, and support.
Analyze client business requirements and translate them into functional and technical designs for Salesforce Marketing Cloud solutions.
Provide consulting on marketing automation strategies leveraging Marketing Cloud features like Email Studio, Mobile Studio, Social Studio, Advertising Studio, Journey Builder, and Automation Studio.
Minimum Requirements
4 to 7 years of experience with Salesforce Marketing Cloud, including at least 4 end-to-end SFMC implementations for Architect role or 2 implementations for Business Analyst/Functional Lead.
At least one Salesforce Marketing Cloud certification is mandatory.
Bachelor's degree in Engineering (BE, BTech) or equivalent.
Strong practical knowledge and hands-on experience with SFMC modules such as Email Studio, AMPscript, SQL, HTML, CSS, SSJS, Automation Studio, Journey Builder; experience with Mobile Studio, Social Studio, Advertising Studio is preferred.
Ideal Candidate Profile
Experienced in both technical and functional aspects of Salesforce Marketing Cloud implementations, capable of bridging business requirements and technical delivery.
Demonstrates strong consulting skills to propose optimal marketing automation approaches suited to client needs.
Comfortable with integration of Salesforce Marketing Cloud with Sales/Service Cloud and other enterprise systems and able to produce clear documentation and communication between business and technical teams.