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Job Description
Structured overview of role & requirementsAbout This Role
Own conceptualization and execution of creative campaigns across social, ecommerce, and digital mediums targeting pan-India audiences.
Develop and maintain high-quality, consistent storytelling and copywriting including short and long form content, scripts, and social media optimized content.
Collaborate cross-functionally with internal teams and clients to ensure creative excellence, timely delivery, audience relevance, and measurable campaign impact.
Minimum Requirements
Minimum 6 years of experience as a Copywriter at top-level agencies, with strong digital background.
Experience working with international and national brands on large-scale pan-India campaigns.
Prior experience writing television spots is mandatory.
In-depth understanding of social media platforms and content optimization.
Ideal Candidate Profile
Strategic thinker with strong creative and storytelling skills focused on video, content, and editorial formats.
Proven ability to translate complex material into engaging stories for Gen Z and Millennial audiences.
Comfortable operating in a fast-paced, evolving client environment with cross-functional teams and AI technology awareness.
