Digital Marketing Manager - Full Time
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Job Description
Structured overview of role & requirementsAbout This Role
Own and execute the digital marketing strategy for both domestic and export markets to build brand presence and generate leads/revenue.
Lead and manage SEO, content, performance marketing, and creative teams for campaign execution.
Track and optimize campaigns including SEO, Google Ads, Meta Ads, LinkedIn Ads, social media, with focus on budgets and ROI/ROAS, coordinating closely with Sales, Product, and Export teams.
Minimum Requirements
7-10 years of experience in PR, digital marketing, and advertising agencies with at least 2 years of team leadership experience.
Bachelor's or Master's degree in Marketing, Business, or related field.
Strong hands-on experience building a brand from scratch with measurable results in digital marketing.
Proficiency in SEO, paid marketing (Google Ads, Meta Ads, LinkedIn Ads), GA4, Search Console, SEMrush/Ahrefs, CRM tools, and campaign analytics.
Ideal Candidate Profile
Experienced leader capable of managing cross-functional digital and creative teams.
Strategic thinker with proven success in brand building and lead generation via digital channels.
Comfortable working in an IT Software - Ecommerce / Internet Technologies environment, collaborating across multiple teams including Sales, Product, and Export.